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CASE STUDY: How a Global HR Summit Accelerated B2B Delegate Sales and Sourced High-Intent HR Leadership at Scale

Lead Generation & Email Marketing

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The Magic Number: How Many Emails Does It Really Take to Close a Sale?

If you are running B2B sales or marketing campaigns, you’ve likely asked yourself the ultimate question: “How many times do I need to email this lead before they actually buy?”

Lead Generation & Email Marketing

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Why Email Marketing Remains the Most Cost-Effective Lead Generation Channel in 2026

Email marketing continues to prove its value as a lead generation channel, even as new platforms and technologies emerge. In 2026, businesses still find it the most cost-effective way to reach potential customers and nurture relationships. This post explains how to use email marketing effectively, why it remains affordable, and what practical steps you can take to maximize your results.

Lead Generation & Email Marketing

Why Email Marketing Delivers the Best ROI for HR Lead Generation

Lead Generation & Email Marketing

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